Get To Know: Mary Ann Borer
Provide a brief bio/overview of your professional career:
I’m a digital marketer, copywriter, and content creator with experience in paid media, writing and optimizing for SEO, graphic design, video production & editing.
What’s the last book you read?
Ice Ghosts: The Epic Hunt for the Lost Franklin Expedition
What are you currently watching on Netflix (or other streaming service)?
Rewatching old anime and Star Trek: Deep Space Nine
If you could visit anywhere in the world you’ve never been, where would you go and why?
Hokkaido, to visit the hot springs and Matsumae Castle
Who inspires you?
Women like Amelia Earhart, Katherine Johnson, and Dolores Huerta who broke boundaries and fought for their rights.
Three words to best describe you are:
Funny, Friendly, Smart
How has remote working impacted you professionally and personally?
I enjoy working remotely because it allows for working in a quiet, controlled space, which I consider ideal for creative work, while still allowing for a robust and dynamic exchange of ideas. Remote working has made it possible for workers to thrive who aren’t always at their best in noisy, chaotic offices.
What’s the coolest (or most important) trend you see today in digital marketing?
Short-form video. Especially these days when people can’t get together face to face as much, video content allows people to connect with other people and with brands.
What’s your favorite movie?
The Running Man
Before joining us at Proofpoint Marketing, what was the best, most unusual or interesting job you’ve ever had?
Most unusual: working in an industrial laundry.
Do you have a favorite podcast, blog and/or online influencer? Tell us why you follow them.
I love my friends’ Jeopardy! podcast, “Potent Podables.” It’s a recap of the week’s Jeopardy! episodes, along with commentary and a deep dive on the topic of one of the week’s questions. Plus, they had me on as a guest so I’m biased.
What’s your favorite thing to drink and snack on while working?
Drink: herbal tea (various flavors); Snack: lightly salted mixed nuts or popcorn
What did you want to be when growing up?
Believe it or not, I always wanted to work in advertising. I think that’s probably because of characters on two shows I loved watching in reruns as a kid, “Bewitched” and “Bosom Buddies,” worked in advertising. It always just seemed like a fantastic job where you could be creative and tell stories in interesting ways.
What do you like to do in your spare time?
Reading, playing retro video games and watching YouTube.
What genre of music or artist do you listen to while cranking on a project at work?
Depending on my mood, vaporwave/synthwave or 90s playlists
What was one experience in your life (either personal or professional) that made you a stronger person?
Definitely working in the industrial laundry. It’s the only non-office job I’ve ever had and I learned a lot about how the skills that serve somebody well in the corporate world don’t necessarily translate to other types of jobs.
If you could meet anyone, living or dead, who would you meet and why?
I would love to meet the late Charles Schulz and to tell him how much reading Peanuts strips meant to me as a kid. They’re one of the first things I ever learned to read.
Favorite meal, type of cuisine or restaurant?
Sushi and miso soup. So satisfying.
Share with us the best piece of professional advice you’ve ever been given.
Never be afraid to admit you don’t know something. It’s better than trying to bluff your way through it.
What’s the most important lesson you’ve learned in the last five years?
To trust in my own abilities and skills.
Joan Miró’s The Sun (El Sol).
Last one: Share with us something currently on your bucket list!
Attending a Geek Bowl or Trivia Nationals event and meeting up with some of my online Jeopardy! friends.