Press & Media

Press & Media

RevOps vs. Sales Ops – What’s the Difference?

July 14, 2021
We’ve been hearing a lot about RevOps lately, but how is it different from Sales Ops? Which is which, and how do they connect? We asked the Sales Hacker community for their take to get the real scoop on how each differs, and our very own Kris Holmes was featured in the article!

How to Use the Assisted Conversions Report in Google Analytics to Develop Your Marketing Strategy

January 13, 2021
Assisted conversions allow you to see the interactions that contribute to a purchase. 15+ marketers, including Proofpoint CEO Mike Grinberg weigh in with how they use the Assisted Conversions Report.

9 people share the most surprising thing they've learned about their partner while stuck in quarantine

April 27, 2020
Due to COVID-19, many people are quarantined with their partners, and spending more time together than ever before. Here, 9 people share the main thing they've learned about their partner, featuring Mike & Gaby and working at Proofpoint while caring for their daugher.

How 3 Companies Are Helping Employees Cope with Stress

March 30, 2020
Need ideas for how you can provide extra support to your employees during COVID-19? Gaby was featured in this article about the things we did at Proofpoint during the early stages of the coronavirus pandemic.

A Plymouth Family's Journey with Prematurity | Plymouth Magazine

December 2018
Read about the couple's journey through prematurity and medical crisis with their daughter Lana Rose, and how they turned their job situation into an opportunity—by starting Proofpoint Marketing.

Podcasts

How B2B Companies Can Use Performance Media More Effectively

July 14, 2021
Performance media is one of the best ways for B2B companies to get their message in front of their target audience. It is, however, an area that is filled with challenges. In this episode of "B2B Marketers on a Mission," Mike shares about the importance of having the right strategy and understanding who your best customers are and why you should target them.

Off the Beaten Path with Gaby & Mike Grinberg of Proofpoint Marketing​

July 5, 2021
In this episode of The Entrepreneur Ethos, Mike and Gaby share the details of how and why they started Proofpoint Marketing, as well as some actionable tips on building a company, fostering a robust company culture and what it takes to play the long game and be a good person when it comes to doing business. This was a juicy conversation that really gets deep into how Mike and Gaby live their core values and how they exemplify them at work with their team, clients and prospects.

Episode 77: Interview With Kris Holmes

June 24, 2021
Excited to feature Kris Holmes (They/Them) in their first podcast appearance! The hosts of The Other Side of Sales Podcast Ashleigh and Kasey talk with Kris about alternative pronouns, being a parent, and how to support non-binary folx. Kris shares their journey of coming out, starting a career in sales and figuring out how to do all of that while becoming a single, queer parent to their two young kids. Kris shares great insight on how to be an ally to queer salespeople, as well as standing up for oneself in the workplace.

Champions of Risk: Partners in Business and Life

April 21, 2021
Mike and Gaby created Proofpoint Marketing, a remote people first B2B revenue marketing agency, out of necessity to generate income that also met specific family needs. Mike and Gaby share their personal journey that includes their now thriving daughter who was born four months prematurely. Hear how the partners in life became business partners, what works well working with a spouse, the surprising risk of being in business together, and how they’ve extended their family first value into their company culture on Champions of RISK Podcast.

More Than A Mother: Triumph After Trauma

December 24, 2020
In this episode Gaby talks about starting a business and working with her partner. Gaby shares her personal experiences as an entrepreneurial mother and chats about the challenges of working from home, how to start a family business, how working from home can affect children and the need for barriers between home and work.

More Than A Mother: Triumph After Trauma

December 24, 2020
Gaby joins More Than A Mother podcast host LaWann Moses to discuss the premature birth story of her daughter and how this traumatic experience led her to start a business with her husband. Gaby shares the mental toll this took on her, leading her to be diagnosed with postpartum depression and PTSD and she also shares the steps she had to take to work through her trauma.

Starting a business with your significant other!?

December 15, 2020
Mike and Gaby share their journey into entrepreneurship and the many lessons they've learned along the way. They share secrets on how to survive co-working with your significant other, and tips on cultivating company culture especially in the early days, as well as creating a hiring process and bringing the right people into the company.

When your Baby’s Born Premature

December 11, 2020
Eugene and Steve from the "I See Dad People" podcast play host to the first couple to be interviewed. They discuss the many facets involved in keeping both the plates of parenthood and work life spinning. Mike and Gaby’s journey is a remarkable tale stemming from the difficulties of the premature delivery of their daughter Lana but evolving into a truly inspiring ending as they now find themselves business owners and most importantly with a happy and healthy daughter.

Dad Conversations with Mike Grinberg

December 5, 2020
Mike had the chance to share his story with the host of the Dad Conversations Podcast. They spoke about his experience as a husband with a wife very sick during her pregnancy; his daughter's health and long-term outlook being born so early; starting a marketing firm to get more flexibility; growing up with parents from Eastern Europe; and his approach to being a dad while being a business-owner at the same time.

How to Create a Successful Remote Onboarding Process

November 30, 2020
In this podcast episode, Mike, and Gaby, share a detailed guide on how they were able to create a successful onboarding process and some of the key steps to keep in mind. They also reveal their journey to build and manage a remote marketing agency and the lessons they’ve learned regarding culture and transparent communication.

Mike and Gaby Grinberg featured on the Running Remote Podcast

November 18, 2020
Mike and Gaby talk about the ideal home setup for a family working from home, how to balance personal life and business life, and the transition that the marketing leaders must go through in these days of being remote. Tune in to this episode to learn from this dynamic couple who runs a successful remote business.

A Micro Preemie Family Survival Story featuring Gaby and Mike Grinberg

November 17, 2020
Mike and Gaby share their story with Ronit Plank, a multi-hyphenate author, host and journalist. They share their story on how "everything changed" after the premature birth of their daughter Lana in 2015, and how the events after Lana's birth pushed them to becoming entrepreneurs and starting Proofpoint. This episode really goes into detail about their journey with prematurity in and out of the NICU.

Partners Mixing Business with Pleasure

October 30, 2020
Mike and Gaby are interviewed by husband and wife team, Steve Loates and Juliet Aurora on the "Smart Man, Smarter Woman" podcast. On this episode, they shared their journey from parenthood to entrepreneurship, as well as a few golden nuggets regarding working remote, and the tools and culture necessary to make it successful. They also shared advice on setting up systems for your remote to be empowered and fearless in their jobs. Mike and Gaby also shared insights into working with a spouse without killing each other!

Software as a Service Marketing, with Mike Grinberg, CEO of Proofpoint

October 26, 2020
Mike Had a great conversation with Joel Stone on the Stay Hungry Marketing Podcast. They mostly focused on SaaS marketing, but also veered off a bit to talk about being in business with your spouse and of course football (soccer). Joel was a little peeved that Mike is a Liverpool fan. A fun and informative episode, nevertheless!

Make it okay for every mom to ask for help with Gaby Israel

October 21, 2020
Gaby shares her story to help other mothers know they are not alone. “Through the past 5 years, I've been able to redefine motherhood for myself, as my journey to being a mom didn't follow a typical arc, and I've also been able to redefine what it means to be a working mom through starting a company with my husband, and the values we espouse as well as the way we are changing the narrative for companies with our family-first, people-centric culture and remote and flexible working environment.”

Balancing Business, Motherhood and Marriage with Gaby Israel

October 7, 2020
Gaby had the pleasure of being interviewed by Kevin McShan who asked some great questions about balancing business and motherhood. Gaby shared actionable insights on working remotely, productivity through the pandemic, and what it's like to raise a child with medical needs while growing a business and being a role model to female entrepreneurs!

It's OK to Not Be OK With Gaby Grinberg

October 5, 2020
Gaby had a real, raw and honest chat with Whitnee Hawthorne, the host of the Savvy Working Mom podcast. One this episode, they chatted about everything from managing a team remotely to getting better by letting go of perfection, as well as being a mom and entrepreneur and the lessons she's learned from both her business and her daughter.

Client On-Boarding with Proofpoint Marketing's Mike & Gaby Grinberg

September 28, 2020
Gaby and Mike were interviewed by Josh Elledge and shared their experience as married co-owners, information about Proofpoint and how the pair came together in business. Mike and Gaby shared their vision of creating a family-first and people-first culture as well as the unique client on-boarding experience at Proofpoint! Mike also shared some interesting tips of nurturing referrals as a way to scale your business.

From Stay-at-Hospital Parents to Family-First Business

September 8, 2020
Frustrated by the lack of family-focused policies from companies after giving brith to their daughter 4 months early, Mike and Gaby started their own totally remote business, allowing employees to focus on their family and maintain a career. Mike and Gaby sat down with Kristi to discuss the value of a family-first culture and the role Lana played in helping them flip their script.

Becoming a Dad 16-Weeks Early & Starting a Business

August 24, 2020
Mike had the pleasure of connecting with the Dan Reed, the host of Career Dad about his journey to becoming a Dad (16-weeks early) and eventually starting a business from the lessons learned through this journey.

Creating a Family-First Culture

August 17, 2020
Mike and Gaby sat down with the host of the Social Sunshine podcast to discuss starting their business, building a family-first culture, creating a "culture book" for employees, and tips on digital marketing, social media and content development, and building a people-centric business.

Mixing Business with Pleasure & Building a Family-First Culture

August 17, 2020
Gaby and Mike were featured on the 100th episode of the Twin Cities Wellness Collective with Alex Morall. They talked about entrepreneurship, building a family-first culture, cultivating wellness for themselves and their employees, and digital marketing as a remote agency.

Understanding your Audience, & All About Digital Marketing

August 13, 2020
Mike and Gaby sat down with the host of the All About Digital Marketing podcast, Chris Bruno. This is a really lively episode chock-full of valuable tips about content, understanding your audience, starting a company with a spouse, and more!

Turning Hardship into Motivation with Gaby Israel Grinberg (Part 2)

July 27, 2020
In part 2, Gaby chronicles her journey through an emergency c-section, becoming a Stay-at-Hospital-Mom, going through depression and PTSD after her daughter's 6-month NICU stay and starting a business with her husband.

Advocating for Yourself During Pregnancy with Gaby Israel Grinberg (Part 1)

July 24, 2020
Gaby has a candid interview with the host of the Healthy Balanced Birth Podcast about her pregnancy, giving birth to her daughter at 24 weeks, and being mis-diagnosed twice. This is part 1 of a two-part series.

Morphio Customer Chats Podcast

May 11, 2020
Mike chats with Eric Vardon, CEO and Co-Founder of Morphio about trends in digital marketing, starting an agency, and his thoughts on the Morphio platform.

BluHorn "Inside Look" Podcast

May 7, 2020
Mike and Gaby share their story about starting Proofpoint, working with your spouse, and digital marketing trends with BluHorn CEO Mike White.

Working Out & Talking Marketing Podcast with Brett Middleton

April 30, 2020
Mike has a marketing conversation with Brett Middleton, while working out! Mike and Brett discuss what it's like to run a remote agency, and other marketing topics!

Mike and Gaby would love to be guests on your podcast, or contribute to your article!

Download our Media Kit and drop us a line in the form on the right